What Acxiom Collects
Acxiom is one of the largest data brokers in the world, collecting detailed consumer profiles from over 10,000 data sources. They gather your name, email, postal address, phone number, demographic data (household income, size, age ranges), purchase behavior, vehicle information, and online browsing activity. Acxiom serves primarily business clients in marketing, retail, financial services, and automotive sectors who use this data for targeted advertising, customer segmentation, and risk assessment.
How to Remove Yourself
Step 1: Go to the Acxiom Opt-Out Page
Navigate directly to https://www.acxiom.com/optout/ — this is Acxiom's dedicated consumer opt-out portal. The main website URL (acxiom.com) redirects here.
Step 2: Fill Out the Opt-Out Form
Enter your first name, last name, and email address. Acxiom requires email verification to process your request — they will send a confirmation email to the address you provide.
Step 3: Confirm Your Email
Check your inbox for an email from Acxiom. You must respond to or click the confirmation link in that email to activate your opt-out request. Without this step, your request will not be processed.
Step 4: Wait for Processing
Acxiom states it can take up to 2 weeks after email confirmation for your data to be removed from their marketing lists and products. You do not need to do anything further during this period.
Alternative: Opt Out by Phone
Call 1-877-774-2094 to submit your opt-out request by phone. This may be faster for some users and does not require internet access.
Important Notes
- Email verification is mandatory — Acxiom will not process your opt-out without confirming your email address first.
- Opting out does not affect data shared with marketers before your opt-out date — historical sharing is not reversed.
- Acxiom also offers a Right to Delete via their OneTrust privacy portal if you are a California resident or in another jurisdiction with similar privacy laws.
- Acxiom is registered as a data broker in California and Texas.
- Because Acxiom does not repopulate your data once opted out, this is a one-time action that should provide lasting removal.
Contact / Email Template
If the online form is unavailable or you prefer email:
Subject: Personal Data Removal Request — [Your Full Name]
Dear Acxiom Privacy Team,
I am writing to request that Acxiom remove all personal data associated with my information from your databases and marketing lists. Please confirm my opt-out has been processed for:
Name: [Your Full Name] Email: [Your Email Address] Phone: [Your Phone Number, if applicable]
Please remove this information from all Acxiom products and stop sharing it with your client partners. I am a California/[Your State] resident and exercising my right to opt out of data sales under applicable privacy law.
Thank you, [Your Name]
Email: privacy@acxiom.com